The Web 2.0 revolution introduced people to social networking sites, blogs, wikis and video sharing sites like MySpace, Facebook and YouTube. According to Tim O’Reilly,
 
“Web 2.0 is the business revolution in the computer industry caused by the move to the Internet as platform, and an attempt to understand the rules for success on that new platform.” These new rules, tools, and technologies have now introduced a new aspect of marketing - The Inbound Marketing.
 
Inbound marketing is a new marketing strategy for businesses that focuses on the changing business trends and uses the latest Web 2.0 tools and techniques [...]

Social media has created hype in the world of search engine marketing. If you are creating a SEO plan for your website then it is not possible that you could ignore the role of social media marketing. Social media has become an integral part of the overall marketing strategy of any website. If SEO techniques are good for generating the search engine traffic on one hand then social media is good for generating organic traffic on the other hand. They go hand in hand to generate two important types of traffic for your website.
Social media marketing is a great addition [...]